A luxury home buyer is a different animal than a typical home buyer.
Average buyers start with the expectation that they’ll need to compromise to get into a particular neighborhood. They’ll accept houses that have structural flaws, need rewiring, or are smaller than they want.
Luxury home buyers assume that the homes they buy will be problem free. So they concern themselves with features and amenities that average home buyers only dream about.
Let’s jump in and look at some of the big ones.
You can find luxury homes almost anywhere, but there’s always more of them in areas with excellent weather. Luxury home buyers want to take advantage of that beautiful weather.
That means they’ll look for houses that let them move seamlessly from indoor to outdoor living. Exterior pocket doors that open onto large covered patios or semi-enclosed decks are a good place to start.
Clear the Clutter
No matter how luxurious the home, you inevitably accumulate belongings. It might be a collection of vintage movie posters or closets stuffed with designer clothes.
Moving those belongings out ahead of the selling phase is critical. It gives the home a minimalist air and makes the most of an open floor plan, if the house has one. It also lets a luxury home buyer better imagine what the house would look like with her belongings inside it.
The most beautiful home in the world will tough to sell if a great view is blocked.
If a picture window looks out onto the mountains or the ocean, make sure the shades are open. Position furniture so that it’s easy to stand at the windows or on a deck and drink in the view.
If trees that obscure the view, have them removed.
Home automation is old hat in luxury homes, but the technology is readily available and affordable these days. It’s almost child’s play to install thermostats, alarm systems, and security cameras you can control from a smartphone.
Not having smart home features makes a luxury home feel behind the times and will likely turn off many tech-savvy buyers.
A Luxury Home Buyer Looks for The Right Timing
Home buying is a year-round activity, but it drops off during the cold weather and around the holidays.
A luxury home buyer often looks for a new home during these slow periods because there is less competition. After all, just because someone can afford a luxury home, it doesn’t mean they’ll pass up a good deal.
Luxury home buyers don’t approach the process like an average home buyer. They are much less willing to compromise on the essentials. They also expect their homes to offer more amenities.
They’ll be looking for things like outdoor living features, automation, and essential views. You can improve your chances of selling to luxury home buyers by staging the house with a minimalist approach. Keeping it available for showing during the cold weather helps as well.
Powerhouse Real Estate specializes in luxury homes sales. If you’re in the market to buy or sell a luxury home, contact us today.