Do you use Facebook? Are you planning to purchase or sell a Beverly Hills real estate?
Then heed this warning. Posting about the purchase or sale of a home can cost you thousands of dollars.
Computer savvy agents check Facebook to see what they can learn about people on the other side of their transactions.
Often they learn that Beverly Hills real estate buyers will pay far more than they’ve offered or sellers will accept far less than their listed price.
They might not tell their agents this fact – but they tell the whole world on Facebook!
You CAN mention that your house is for sale – and you can state the price.
You can even post a list of features and benefits, and a photo of the Beverly Hills real estate. You never know, one of your Facebook friends may have a friend who is looking for a house just like yours.
But then direct all inquiries to your agent, and absolutely never say you’ll take less than list price.
Once you’re negotiating over a purchase, it’s best not to talk about your real estate transaction at all, because you could give the other agent important negotiating information.
That means it would also be foolish to talk about your upcoming move – especially if you need to be in some other city by a certain date or need to be moved into your new Beverly Hills real estate soon.
Don’t talk about your reasons for moving, no matter what they are.
Is this fair? Sure it is. In fact, that kind of research is a sign of a dedicated agent, learning everything possible to help his or her clients.
So be careful. Remember that your children also need to keep quiet about the purchase or sale. It’s easy to follow from a parent’s page to a child’s page to see what they’re telling their friends.
The kids might not know the financial details, but they can do damage by talking about the family’s eagerness to move or their reasons for needing to move.
Once it’s over and the transaction is closed – go ahead and celebrate on Facebook. Until then… stay quiet.
Find out How to Negotiate like Donald Trump and get more Money, by getting a free copy of my book “The Secret to The Wealthy Home Sellers”