Buying or Selling a House in Los Angeles. Does the color of the house matter?
A recent real estate blog post asked the questions: “Does the color of a house hurt it in marketing? What color House in Los Angeles is the hardest to sell?”
Agents from across the country answered the question, and the results were telling. Location did make a difference, but a few “hard sell” colors came up repeatedly.
Purple seemed the hands-down winner of being the “hardest to sell.” This held true even if the house itself wasn’t purple. Having a purple house next door can also affect price and time on the market.
Next in line came turquoise and pink. Several agents also mentioned having a very hard time selling houses with bright colored siding and bright colored trim that clashed with the siding. For instance, turquoise or purple with lime green trim.
Interestingly, while blue, and especially dark blue, topped the list of traditional colors that keep a House in Los Angeles on the market far too long, it was also listed as a favorite in some parts of the country. Yellow is another that is a “hard sell” in some areas and a favorite in others.
Most agents agreed that any bold, bright colors made for a hard sell. The exception was in beach communities where people seemed drawn to the bright and cheerful.
Most agents agreed that the safest colors were various shades of tan and white.
So what does this mean to you as a buyer or seller of a House in Los Angeles?
If you’re selling, first check with your agent to see what’s popular in your community. If the agent isn’t sure, stick with white or a pleasant shade of tan.
If you’re buying, think twice about walking away from a house with a less than pleasing exterior color. It may be perfect for you on the interior, and paint color CAN be changed. In addition, the unpopular color may mean that it’s been on the market for some time and the price has been reduced accordingly.
You just might get a great bargain in exchange for living a while with a color not of your choosing.
If you’re thinking of painting before putting your house on the market, get in touch. I’ll be glad to let you know which colors are most popular – or most unpopular – here in Los Angeles.
Are you considering a move in the near future? Powerhouse Real Estate is here to help you before, during, and after the process. Darryl has prepared an e-book “Home Seller’s Guide to Money Making Fix-Ups” that we would like to offer you or anyone you know.
Visit our office at 433 N. Camden Dr. Suite 400, Beverly Hills, CA.