You made sure your home was picture perfect. You put the clutter away, sent the kids to the grandparents’ for a few hours, and took some pictures or videos.
Then, you worked with a real estate agent to post your listed property online, and you started the waiting game.
Now, it’s been a little (or a lot) longer than you anticipated, and you still don’t have any interested buyers.
Sound like a familiar scenario? Today, we’re taking a look at a few reasons why, even after your best efforts, your property isn’t attracting the kind of attention it deserves.
Ready to learn more? Let’s dig in.
1. Your Listed Property Isn’t Priced Right
To you, your home may be priceless. You’ve made memories there and put your stamp on the space.
Yet, when it comes to pricing, you should prioritize sense over sentiment. If it’s a buyer’s market, you’ll need to price to sell, and that might mean dipping lower than your expected number to compete against other like-minded sellers.
A seller’s market gives you a little more leeway. Still, it’s important to exercise restraint and take a realistic look at your asking price. It could be that your listed property isn’t getting any bites because no one in your area can afford it.
The solution? Partner with a trusted local agent to analyze the properties in your area and what they’re going for. This professional can help you determine a more reasonable figure.
2. Your Pictures Don’t Do It Justice
That big bay window that lets in a ton of gorgeous afternoon sun? It should be photographed in all its golden hour glory.
The same concept goes for the rest of the rooms in your house. Are your pictures dimly lit or super grainy? If so, you could be turning away prospects who would otherwise be interested.
It’s worth it to use top-quality tools and resources to capture your home. Surveys show that listings with images taken with a professional digital single-lens reflex (DSLR) camera garner 61% more views than amateur ones. What’s more, their asking price was 47% higher.
Invest in a professional photographer or videographer to take stunning shots of your home so everyone else can see it through your eyes.
3. You’re Not Partnered with the Right Agency
When it comes to selling your listed property, you need an experienced agent on your side who’s familiar with your local market. You also want a tech-savvy expert who can turn interested buyers into walk-throughs by actively promoting your listing.
A non-responsive agent who’s difficult to communicate with will only slow your progress. You need someone who’s as invested in the process as you are, and will work to make sure your listing gets the visibility it needs to move from “see more” to “sold.”
Ready to Sell or Buy Your Home? Let Us Help!
Selling or buying a home isn’t a journey you should take along. It can be a challenge to find the right fit, much less navigate the paper trail and legal jargon.
The good news? It can also be a seamless and successful process if you’re working with the right team. That’s where we come in.
Contact us today to learn how we can help you conquer your real estate quest. Whether you’re looking for your dream house, or are ready to move somewhere new, we’ll help you feel right at home.