Over 7 million homes are sold across the United States each year. If you’re thinking of selling your home in the new year, using an agent can make the entire process a breeze.
Real estate agents should go beyond just the transaction of helping you to sell your home. Here are a few essential real estate services that you should ensure that your real estate agent provides.
Price Your Home Competitively
The most important real estate service your agent can provide you is to price your home properly. While it’s natural for a seller to want to set the highest price possible, in most markets, it’s not a great strategy.
If you’re looking to move the house quickly, or even to ensure that you get an interested buyer, the house needs to be priced based on what the market will bear.
Your real estate agent should be looking at other recent sales and listings for comparable properties to set a price that will be both enticing to buyers and make you as the seller a profit.
Once you and your agent have settled on a sales price that you’re comfortable with, it’s time to let people know that the property is for sale.
Marketing a home sale goes beyond an MLS listing. Your listing should include gorgeous photos of your home. Some agents also add videos to their listings so a buyer can take a virtual tour of the home.
Beyond a well-written listing with great photos, ask your agent about their plans to market your home. Where will they put the listing? Will you be highlighted on their web page or social media accounts?
Ensuring you have an agent who understands how to market a property can make the difference not only in the time amount of time it takes to sell your property but in the final sales price.
Negotiating With the Buyers
If your real estate agent has priced and marketed your home well, you should have an interested or several interested buyers.
Another example of crucial real estate services that your agent can provide is strong negotiating skills. A good agent will be thinking less about their commission and more about negotiating a great deal on your behalf.
This includes price and other contingencies that may come up as you shift from accepting an offer into closing escrow. Agents that are good negotiators will understand the value of each contingency or ask as they come up and get you the best possible outcome.
Finalize Loose Ends for Closing
In addition to helping you through the entire sales process, an agent should be willing to help you tie up any loose ends in order for you to close on time.
This can include ensuring that smoke and carbon monoxide detectors are installed. Maybe it’s a final reading for water or sewer contingencies. The less you have to do as a seller, the better.
High-Value Real Estate Services
If you’re looking to sell your home and want to get started, give me a call to schedule a Maximum Value Home Audit to save you money and help get your home in the best possible shape to sell.